Let’s figure out your next five moves.

Don’t know what’s next for your business?

I’ll help you figure it out.

We’ll sit down for a deep-dive interview, and I’ll get to know as much as possible about your product, your brand and your goals. After we talk, I’ll send you a written brief that will include what you need to start doing and stop doing to move forward.

This can include, but isn’t limited to

  • Editorial calendars and asocial media plan

  • Podcast plans - where to start, a general timeline and basic technology to get you started.

  • Newsletter concepts - beef up your email subscriber list, we’ll make a plan for sending regular emails out, including topic ideas.

  • Website update recommendations - how to improve SEO, make your messaging clear and help clients take the next right step.

I can implement these recommendations for you, or you can take them and make the updates at your convenience.


Hi there! I'm Shay Paulson, brand strategist and owner of Merit Media.  Does your website need a fresh, updated look? I'd like to help you take your web presence to the next level.

Who are my clients? 

I work with business owners with service-based companies like Registered Dietitians, Licensed Professional Counselors, Photographers and Interior Designers.  I offer e-commerce sites so you can sell goods & services directly from your website.  

What makes Merit Media different?

I design, then teach YOU to make updates whenever you need.  (If that's not your preference, I can also manage the site updates for you.  Either way, let's chat.)

What do I do?

I launch professional, high-end websites for my clients in four weeks or less. Learn more about my background and experience here.